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Local rivals eat into market share of Coca-Cola, PepsiCo

November 9, 2017 |by indiafood forum | Comments Off on Local rivals eat into market share of Coca-Cola, PepsiCo | FOOD & GROCERY | , , , ,

Coca-Cola and Pepsi have been losing share to local rivals, including Parle, Dabur and ITC, in the aerated-beverages segment even as the global soft-drink giants introduced more fruit-based and healthier products to reduce their reliance on sugary sodas…READ MORE

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Consumer companies like Parle, Marico, Dabur expect a brighter Diwali this time

October 11, 2017 |by indiafood forum | Comments Off on Consumer companies like Parle, Marico, Dabur expect a brighter Diwali this time | FOOD & GROCERY | , ,

Indian consumers are spending on packaged food and personal care products but holding back on apparel and fashion in the run-up to Diwali. Companies across sectors are pinning their hopes on a robust festive season, following three muted quarters in the wake of last November’s demonetisation and the July 1 rollout of the goods and services tax (GST)…READ MORE

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Parle to bring newer varieties of toffees and candies soon

August 4, 2017 |by indiafood forum | Comments Off on Parle to bring newer varieties of toffees and candies soon | FOOD & GROCERY | , ,

Indian FMCG and confectionery brand Parle which makes toffees such as Mango Bite, Melody, Kismi is going to launch newer varieties of candies and toffees in the next 12-18 months, a top company official said this today…READ MORE

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Parle adds fizz to Frooti, signs up Alia Bhatt to endorse new drink

March 8, 2017 |by indiafood forum | Comments Off on Parle adds fizz to Frooti, signs up Alia Bhatt to endorse new drink | FOOD & GROCERY | , ,

Parle Agro said the new product is part of a wider strategy to double its revenue to Rs 5,000 crore by 2018, especially from its flagship brand Frooti…READ MORE

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Parle plans more snacks offerings in efforts to cut reliance on biscuits

February 20, 2017 |by indiafood forum | Comments Off on Parle plans more snacks offerings in efforts to cut reliance on biscuits | FOOD & GROCERY | ,

Parle is launching three new variants in the snacks category—cornflakes mixture, dalmoth and Punjabi Tadka—between March and April…READ MORE

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Cookie crumbles: No Parle in Vile Parle

July 28, 2016 |by indiafood forum | Comments Off on Cookie crumbles: No Parle in Vile Parle | FOOD & GROCERY | ,

The ubiquitous Parle-G biscuits, the largest selling biscuit brand in the world, aren’t being rolled out from the Vile Parle plant following the decision by the owners -the Vijay Chauhan family -to shutter the unit after nearly 90 years…READ MORE

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When a startup took on snack giants with a taste of Mexico

July 27, 2016 |by indiafood forum | Comments Off on When a startup took on snack giants with a taste of Mexico | FOOD & GROCERY | , , , ,

When Vikram Agarwal launched Cornitos, a triangle-shaped, corn-based premium snack brand, in 2009, he met with a fair share of resistance. After all, it carried a price tag of Rs 100 a pack when popular snack brands such as PepsiCo’s Lay’s chips were selling in Rs 10 packs…READ MORE

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