Mobile Futures makes Mondelez a startup, brings in nimbleness, flexibility

Mondelez has been supporting and collaborating with startups from the time it wasn’t even called Mondelez. Back in 2012, when the now US-headquartered company was a part of Krafts Food, it had launched a program called ‘Mobile Futures’. As the name suggests, Mobile Futures brought brand managers from the organisation to work with startups on mobile marketing concepts…READ MORE