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Patanjali buys RH Agro’s Haryana rice mill for 70cr
October 4, 2016 |by indiafood forum | Comments Off on Patanjali buys RH Agro’s Haryana rice mill for 70cr | FOOD & GROCERY | Baba Ramdev, India Food Forum 2016, Patanjali Ayurved, RH AgroRamdev’s Patanjali has firmed up plans to add some flavour in the rice category this Diwali. It has acquired RH Agro’s rice mill in Sonipat, Haryana, for Rs 70 crore and has taken four other rice mills across the country on exclusive lease, which will help it launch 18 packaged rice brands by the end of this month…READ MORE
KEEP READINGHow Baba Ramdev has bent the marketing rule-book
September 28, 2016 |by indiafood forum | Comments Off on How Baba Ramdev has bent the marketing rule-book | FOOD & GROCERY | India Food Forum 2016, Patanjali AyurvedThe rise of Patanjali has been remarkable: with a staggering CAGR of over 80 per cent, it has grown in sales from Rs 450 crore to Rs 5000 crore in just four years, and is aiming to double its revenues to Rs 10,000 crore in this fiscal…READ MORE
KEEP READINGPatanjali’s honey ads misleading says ASCI
September 15, 2016 |by indiafood forum | Comments Off on Patanjali’s honey ads misleading says ASCI | FOOD & GROCERY | ASCI, India Food Forum 2016, Patanjali Ayurvedhe battle between Patanjali and other FMCG companies in the country has taken a bitter turn with the Advertising Standards Council of India (ASCI) directing Ramdev-led Patanjali Ayurved to withdraw or modify its advertisements for Patanjali Honey, terming them “misleading” and its purity claims as “unsubstantiated”…READ MORE
KEEP READINGBaba Ramdev’s firms to give Rs 12 crore to Uttarakhand Biodiversity Board
September 8, 2016 |by indiafood forum | Comments Off on Baba Ramdev’s firms to give Rs 12 crore to Uttarakhand Biodiversity Board | FOOD & GROCERY | Baba Ramdev, India Food Forum 2016, Patanjali Ayurved, Patanjali YogpeethUttarakhand Biodiversity Board is going to charge Rs 12 crore from Baba Ramdev’s firms which include Rs 10 crore from Patanjali Yogpeeth and Rs 2 crore from its subsidiary Divya Pharmacy for using natural resources of the state for their products…READ MORE
KEEP READINGWe have forced MNCs to reduce price: Baba Ramdev
September 5, 2016 |by indiafood forum | Comments Off on We have forced MNCs to reduce price: Baba Ramdev | FOOD & GROCERY | Baba Ramdev, India Food Forum 2016, Patanjali AyurvedRamdev is a trendsetter in getting businesses to jump on to the swadeshi bandwagon. In this article, he talks about business and patriotism…READ MORE
KEEP READINGBaba Ramdev’s Patanjali home worship products will hit stores in two months
August 26, 2016 |by indiafood forum | Comments Off on Baba Ramdev’s Patanjali home worship products will hit stores in two months | FOOD & GROCERY | Baba Ramdev, India Food Forum 2016, Patanjali AyurvedAfter toothpaste, biscuits and noodles, Baba Ramdev’s Patanjali has opened another flank to take on big established players —the fast growing sacred space. Patanjali Ayurveda will roll out more than one hundred products to stake claim in the Rs 8,000-crore organised home worship category, under the brand name Patanjali Astha..READ MORE
KEEP READINGFor Ramdev, Swadeshi lies at the heart of Patanjali’s future growth
August 17, 2016 |by indiafood forum | Comments Off on For Ramdev, Swadeshi lies at the heart of Patanjali’s future growth | FOOD & GROCERY | Baba Ramdev, India Food Forum 2016, Patanjali AyurvedBaba Ramdev knows how to keep the buzz alive. He also knows that the buzz is very important for businesses to grow, especially the ones in the consumer space. This time it is Swadeshi, and Patanjali has called for boycotting products developed by multinationals, including Colgate and Nestle…READ MORE
KEEP READINGPatanjali is again the sole bidder for Mihan food park
August 11, 2016 |by indiafood forum | Comments Off on Patanjali is again the sole bidder for Mihan food park | FOOD & GROCERY | India Food Forum 2016, Patanjali AyurvedFor the third time Patanjali Ayurved, headed by Ramdev Baba, emerged as the sole bidder for setting up a 250 acre food park in Mihan complex. After earlier tenders were cancelled as minimum participation was not achieved, now Maharashtra Airport Development Company (MADC), may take a call on accepting the bid submitted by Patanjali…READ MORE
KEEP READINGHerbal toothpaste robs MNCs’ shine
August 11, 2016 |by indiafood forum | Comments Off on Herbal toothpaste robs MNCs’ shine | FOOD & GROCERY | Dabur, India Food Forum 2016, Patanjali AyurvedIn a development that may prove India’s growing penchant for herbal and ayurvedic products, homegrown companies such as Dabur and Patanjali have robbed market share from top MNCs such as Colgate and Hindustan Unilever (HUL) in the toothpaste category…READ MORE
KEEP READINGBaba Ramdev’s Patanjali leases 1.2 million sq ft for warehousing in 20 cities
August 9, 2016 |by indiafood forum | Comments Off on Baba Ramdev’s Patanjali leases 1.2 million sq ft for warehousing in 20 cities | FOOD & GROCERY | India Food Forum 2016, Patanjali Ayurved, warehousingIn a bid to double revenues to Rs 10,000 crore by the end of March 2017 and give stiffer competition to MNC rivals, Patanjali Ayurved has started work on strengthening its distribution network as it prepares for the roll out of the goods and services tax (GST)…READ MORE
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