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FMCG companies to boost promotion spends by 15-20% in September – December period

India Food Forum - 2023 > FOOD & GROCERY > FMCG companies to boost promotion spends by 15-20% in September – December period

FMCG companies to boost promotion spends by 15-20% in September – December period

September 4, 2017 | indiafood forum | FOOD & GROCERY

Fast-moving consumer goods (FMCG) companies are planning an all-out bid to salvage sales in a year dampened by demonetisation and the goods and services tax (GST) rollout in the upcoming festive months…READ MORE