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The $3.5 bn food business everyone is drooling over

July 8, 2016 |by indiafood forum | Comments Off on The $3.5 bn food business everyone is drooling over | FOOD & GROCERY | , , ,

For generations, beleaguered parents have implored their children to eat more vegetables. The message finally took hold with millennials, who are, in turn, driving a broader consumer shift towards cleaner, plant-based food. And according to findings in one Wall Street analysis, this drift away from red meat and towards healthier alternatives could benefit more than American waistlines. It could spur growth at traditional food giants — like WhiteWave Foods, Hormel and General Mills — that are acquiring and investing in plant-powered products…READ MORE