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Can an FMCG model supply change India’s fruits and veggies market? A startup is experimenting

India Food Forum - 2023 > FOOD & GROCERY > Can an FMCG model supply change India’s fruits and veggies market? A startup is experimenting

Can an FMCG model supply change India’s fruits and veggies market? A startup is experimenting

June 6, 2017 | indiafood forum | FOOD & GROCERY

India’s diverse climate ensures availability of all varieties of fresh fruits & vegetables. It ranks second in fruits and vegetables production in the world, after China. Yet, 99 percent of fruits & vegetables are sold loose, on pushcarts, on footpaths or in mandis (rural markets). This is where Pravesh Sharma and his start-up venture Sabziwala step in…READ MORE